E-Commerce Blog

It’s hard to dismiss the role of the Internet in this year’s elections. Both political parties are using online strategies to an extent never seen before in a political campaign. From daily candidate blogs with updates on issues, to made-for-YouTube commercials, to the use of technologies such as SMS to announce vice presidential selections, to — perhaps most discussed — the use of online tools for fundraising, the Internet has become a dominant force in this election.

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Youth and the Web: The Political Campaign Game-Changer

If John McCain wanted a strong woman on his side, he couldn’t have done much better than Carly Fiorina, the former CEO of HP who has recently been making a name for herself on the political scene. Fiorina has been serving as an economic adviser and advocate for the McCain campaign, and there have been rumors that she is a vice-presidential hopeful. In March of this year she was appointed to serve as the Victory Chairman for the Republican National Committee.

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A Voice for Tech: Carly Fiorina’s Political Ambitions

Much has been made of Barack Obama’s public comments on whether or not he would choose to accept public financing for his general election campaign and Republican presidential nominee John McCain’s reactions to those comments. However, the legal and political issues are far more complex than the general press is reporting, said Justin Buchler, assistant professor of political science at Case Western Reserve University. One thing, though, does appear clear: Obama’s Internet fundraising success matters.

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Squeezing the Internet for Political Cash, Part 2: The March to November