E-Newsletter Advertising: Three Do’s and Two Don’ts
Monday, October 6th, 2008
If you haven’t done so yet, it may be time to consider adding third-party industry e-newsletter advertising to your marketing mix. Online advertisements can motivate your audience to act. According to a recent engineering trends survey, 87 percent of respondents stated they visited an advertiser’s Web site after viewing an online advertisement — an impressive number. E-newsletter advertising offers a number of benefits that marketers might overlook.
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E-Newsletter Advertising: Three Do’s and Two Don’ts
