Posts Tagged ‘number’

‘Modern Warfare 2′ Shocks and Awes With Explosive Sales

Wednesday, November 18th, 2009


If Activision is to be believed, then its new “Call of Duty: Modern Warfare 2″ video game has blown away all competition with the lethality of a Javelin missile plowing through Russian terrorists. Included in the smoking wreckage: not just previous gaming bestsellers like “Grand Theft Auto IV” and “Halo 3,” but also the mangled corpses of Batman and Harry Potter. The company announced Wednesday that “MW2″ made $550 million worldwide in its first five days of sale. Activision says that makes it the “biggest entertainment launch in history.”

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‘Modern Warfare 2′ Shocks and Awes With Explosive Sales

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E-Newsletter Advertising: Three Do’s and Two Don’ts

Monday, October 6th, 2008


If you haven’t done so yet, it may be time to consider adding third-party industry e-newsletter advertising to your marketing mix. Online advertisements can motivate your audience to act. According to a recent engineering trends survey, 87 percent of respondents stated they visited an advertiser’s Web site after viewing an online advertisement — an impressive number. E-newsletter advertising offers a number of benefits that marketers might overlook.

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E-Newsletter Advertising: Three Do’s and Two Don’ts

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