Posts Tagged ‘e-commerce’
TiVo, Amazon Put a Little ‘Buy Buy’ in the ‘Boop Boop’
Tuesday, July 22nd, 2008
The company that pioneered the concept of skipping past television commercials is now introducing a new kind of TV-based advertising. TiVo has joined forces with Amazon to create an interactive system that will let viewers buy products featured on TV shows — right from their remotes. TiVo Product Purchase will present options on the screen and give users the opportunity to order without interrupting the program. Think of it this way: If you’re watching “Oprah” and her guest is an author, the book he wrote might pop up on-screen.
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TiVo, Amazon Put a Little ‘Buy Buy’ in the ‘Boop Boop’
Q&A: Dr Dave Chaffey on Managing Digital Channels
Tuesday, July 22nd, 2008This week, we ask Dr Dave Chaffey, author of the new E-consultancy Best Practice Guide to Managing Digital Channels (published today) to
Q&A: Dr Dave Chaffey on Managing Digital Channels
Tuesday, July 22nd, 2008This week, we ask Dr Dave Chaffey, author of the new E-consultancy Best Practice Guide to Managing Digital Channels (published today) to
Q&A: Dr Dave Chaffey on Managing Digital Channels
Tuesday, July 22nd, 2008This week, we ask Dr Dave Chaffey, author of the new E-consultancy Best Practice Guide to Managing Digital Channels (published today) to