E-Commerce Blog

Research has shown that the three most important factors influencing whether a customer will purchase from a consumer Web site are security and privacy, ease of navigation and quality of content. Make privacy and security information prevalent on your site and in the purchasing flow — including both detailed policy statements and third-party certifications. A logo from Verisign, McAfee or TRUSTe, placed discreetly on the home and landing pages and prominently on check-out pages, can help alleviate a customer’s concerns about credit and debit card transaction security.

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The Ultimate Online Shopping Experience, Part 2: Features and Functionality

Google has rolled out a new, bigger viewing feature to its iGoogle custom home page builder app. iGoogle basically lets users select and move little gadgets — which are miniature, modular applications that provide news feeds, comics, Gmail access, games, weather, movie listings, etc. — anywhere they want on their iGoogle home pages. The new feature is called “canvas view,” and users to take an application from a simple list or snippet to an entire page.

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iGoogle Limbers Up With New Flexibility Features

eBay came through with a profitable third quarter, but don’t expect such good news in the coming months. Its earnings were almost 1 and a half billion dollars better than Q3 of last year, but the total sum of all transactions on the auction site actually went down one percent. That’s a first. It’s also gotten itself into a somewhat standoffish predicament with some of its smaller sellers. It increased their fees and strictly curtailed what they’re allowed to say about the customers they do business with. Then there’s the fact that other sites are offering increasingly noticeable competition.

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Economic Gloom, Presidential Politics Collide With Tech

One of the books that had a big impact on me during my larval stage as a journalist was Dan Rather’s “The Camera Never Blinks.” The memoir was of Rather’s experiences as a truly trailblazing and courageous TV reporter, not Rather the lightning-rod anchor with the southern-fried election night phraseology. Here is local Houston reporter Rather clinging to a tree in the winds of Hurricane Carla and getting the attention of CBS News; here’s Dallas bureau chief Rather getting a priest at Parkland Hospital to confirm that President Kennedy had died.

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Scooping the Competition in the Digital Age

So you want to sell a product or service on your website, and you want to reap the benefits of accepting credit cards? First of all, congratulations on taking a big step. Accepting credit cards increases your credibility, is often a safer way to buy, and takes advantage of the “impulse buy” mechanism we all seem to have.

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Accept Credit Cards on Your Web Site