Yahoo Beats the Drum in Buildup to New Logo Reveal


Yahoo’s 20-year-old logo is set to change next month with the unveiling of a new graphic “that’s more reflective of our reimagined design and new experiences,” said Chief Marketing Officer Kathy Savitt. Wednesday marked Day 1 of a rebranding campaign that will treat users to a new look every day, leaving them guessing as to whether it will ultimately be the chosen one. “It’s our way of having some fun while honoring the legacy of our present logo,” Savitt said.

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Yahoo Beats the Drum in Buildup to New Logo Reveal

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