Who’s Who in the Tablet Market Melee


Nearly three years have passed since Apple first introduced its iPad, and the company still enjoys the largest market share in this space. This statement may seem a natural conclusion because Apple almost single-handedly reinvigorated this product category; however, creating a market does not guarantee a sustained monopolistic hold. This nascent market got crowded very quickly. Many new players announced and rapidly deployed their own tablets, but in this fast-moving, highly competitive environment, some simply could not deliver.

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Who’s Who in the Tablet Market Melee

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