Technology vendor partnerships come in two general flavors: 1) strategically transformative relationships that aim to develop and deliver something essentially new; and 2) tactically accretive relationships that strengthen the partners’ individual efforts. The first sort typically occurs between companies whose products have little competitive overlap. How can you tell when a given partnership falls into the latter bin? The first sign is whether the deal somehow defuses a previously thorny relationship.
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The Azure Tinge of Microsoft and Oracle’s Cloud Ambitions
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