Yahoo is reportedly looking to purchase microblogging platform and social networking website Tumblr for $1 billion. Tumblr is considered one of the coolest companies on the Internet because of its appeal to younger users — the very demographic that Yahoo, which recently characterized its users as aging, is now attempting to reach. For its part, Tumblr, which has raised $125 million in several rounds from various investors, is under pressure to monetize the site.
Read the original here:
Yahoo’s 2013 Shopping Spree May Include Tumblr
Tags: astrid, commerce-times, cypress-north, deals, gopollgo, include-tumblr, loki-studios, milewise, ontheair, print-article, print-version, reprints, retrevo, retrevos, shopping, shopping-spree, snip-it, summly, yahoo