Airlines Set Flight Path for Better Customer Experience
The commercial airline business — ever sensitive to booms ands busts — is struggling to maintain traffic in the short run while also trying to build a customer base for the future. Rather than compete on price and schedule alone, airlines are moving away from a mass marketing and commodity approach to sales promotion. Instead, a greater focus on customer relations is emerging. Airlines appear willing to invest in technologies designed to improve the customer experience.
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Airlines Set Flight Path for Better Customer Experience
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