AA.com Sucks the Fun Out of Trip-Planning
It’s fitting that the last stop on my tour of travel-planning Web sites for the E-Commerce Times was American Airlines. The site illustrates all of the problems that spurred this special look at travel sites in the first place. Travel sites have developed a reputation for being hard to navigate and poorly designed with cluttered user interfaces. Not all of the sites I visited for this series fit that bill, but American Airlines sure did.
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AA.com Sucks the Fun Out of Trip-Planning
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