SEO Report Card: WisconsinMade.com Needs Quick Tweaks for the Holidays
As we enter into the holiday shopping season, it’s all hands on deck for merchants selling gift baskets. The Wisconsin specialist e-tailer Wisconsin Made is no exception. The challenge is to make an impact in what little time is left in the year. Search engine optimization (SEO) isn’t instantaneous; it takes time for changes on a site to get picked up by the search engine bots and get reflected in the search results.
Given how little time Wisconsin Made has, I’ll start with quick-hit opportunities that will make rapid improvements. That means optimizing the higher-level pages first; i.e., first the home page, then secondary pages, then tertiary pages. That also means focusing heavily on the highest weighted factors on a site: title tag…
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SEO Report Card: WisconsinMade.com Needs Quick Tweaks for the Holidays
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