Blockbuster Pits a la Carte Menu Against Netflix’s Buffet
Movie rental giant Blockbuster announced Tuesday it has teamed with hardware maker 2Wire to launch a content delivery service on the 2Wire MediaPoint digital media player. The set-top box will provide users with direct access to Blockbuster OnDemand content via their televisions. The small set-top box works with either WiFi or a wired broadband connection. It features outputs for composite cable, HDMI, component cable and Toslink. Once connected to the Web, the set-top box will quickly download movies the user selects, said Jim Keyes, Blockbuster chairman and chief executive officer.
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Blockbuster Pits a la Carte Menu Against Netflix’s Buffet
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