UPS’ Customer Acquisition Scramble


Minutes after DHL announced Monday it was ceding the U.S. express mail market, UPS’ sales force — more than 3,000 strong — swung into action. 1-800-PICK-UPS — the call center for Sandy Springs, Ga.-based UPS, the largest U.S. air and ground carrier — lit up. And the “Welcome Center for DHL customers” on UPS’ Web site started popping. “We saw quite a boost this morning in the new account area,” Alan Gershenhorn, senior vice president of worldwide sales and marketing, said Monday. “We’ve been well-prepared for this. Just now we’ve kicked our sales efforts into a higher gear.”

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UPS’ Customer Acquisition Scramble

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