Online Retailers Want More Web Traffic
Preliminary results from a new Practical eCommerce survey showed that at least 63 percent of respondents thought traffic generation was a big challenge, and more than 31 percent saw it as their biggest challenge.
Practical eCommerce launched the first of a series of reader surveys on November 3, 2008. The survey was designed to give readers a voice in Practical eCommerce’s editorial, focusing us on the issues that matter most to ecommerce merchants. Although the survey will run through November 25, there has been a significant response. And thus far, traffic generation has been the largest concern.
These initial results should not be that surprising since stores—whether brick-and-mortar, catalog, or online—must have customers to succee…
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Online Retailers Want More Web Traffic
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